Pantone Announced Color of The Year 2018: Ultra Violet

Ultra Violet in Fashion
Image Source: Pantone LLC

Pantone’s color of the year is always a big influence in design and fashion industries among others. Pantone has announced their color of the year for the upcoming 2018, and following last year’s Greenery, we will have the vibrant and lively Ultra Violet for the coming year.

With Pantone number 18-3838, Ultra Violet in the mixture of Red and Blue, giving us an enchanting blue-based purple. Ultra Violet is actually one of the most complex shades of colors around. “Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own,” Leatrice Eiseman, Executive Director of the Pantone Color Institute stated.

Ultra Violet represents reflection, hope, discovery, and the sense of limitlessness. Shades of purple have always represented creativity, counterculture, imagination, and artistic brilliance. Ultra Violet itself has been associated with mindfulness practices like meditation, so we can expect a calm, yet creative energy from the color.

“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today,” added Laurie Pressman, Vice President of the Pantone Color Institute. “As individuals around the world become more fascinated with color and realize its ability to convey deep messages and meanings, designers and brands should feel empowered to use color to inspire and influence. The Color of the Year is one moment in time that provides strategic direction for the world of trend and design, reflecting the Pantone Color Institute’s year-round work doing the same for designers and brands.”

Pantone Color of The Year 2018 Ultra Violet

Image Source: Pantone LLC

Watch the video.

Ultra Violet in Fashion
Although Ultra Violet will only be the official color next year, it has made a significant impact both in fashion and culture throughout the 2017. Most recently, Gucci’s Spring 2018 collection was presented in Ultra Violet ambiance, and also many pieces on the collection don Ultra Violet as the color palette.

Regardless of the runway or day-to-day fashion, Ultra Violet is very wearable both by men and women alike. True to its complex nature, Ultra Violet–a combination of Red and Blue, is also easy to be paired with many color combinations. With metallic colors, Ultra Violet can emphasize the luxury looks. With natural greys or greens, it brings out the natural elegance.

Ultra Violet is also very versatile depending on materials. With velvets, it will bring the classic and calm looks for formal activities, yet can also look ultra-modern in leather. In accessories and jewelries, Ultra Violet can suggest modern complexity.

Bottom Line
As a zipper manufacturer, we also refer to Pantone when it comes to the Color Card. Ultra Violet will bring us to an exciting 2018, and we are excited to see how the shade that stands for imagination and reflection will prevail, especially throughout the 2018 fashion trends.

Source: Pantone LLC

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