Industry Insight

Night always gives us a sense of mystery. It’s like as a hazy and fantastic dream in an Alice-in-Wonderland world. We get the color inspration from a scene of such mysterious darkness.

The color brown always be tagged as a sign with ugly and old-fashion image. However, it has a great change recently. People have shed the inherent thinking about brown, discovering the beauty of brown from other dimension. The various depths of brown tone extend itself to a broad application in design area.

The big four fashion weeks New York, London, Milan, Paris as well as other fashion shows like Copenhagen have come to end this year. However, the fashion stories belong to SS2022 season still go on the way. It is worth nothing that there are some key colors rounded up from SS2022 international runways.

Recently, London Kew Gardens offer a glorious color feast to our eyes. It is the first time for us to see such a haunting color exhibition presented on the development of color technique, which is called “Pure Structural Color”. Having been explored by Lifescaped, the new technology well integrates the three aspects of the bio-inspiration, science and art. It is a distilation of color coming out with brightest hues.

The seasonal palattes always keep it high profile and standout the atmosphere of season. Emblematic golden color is definitely fresh our eyes in autumn. Whatever how derive from golden, gold still be regarded as primary color to represent autumn.

The global digital technology revolution hits everywhere and every field. It happens amidst the physical and virtual world. Digital fashion show, metaverse and gaming ets., are overwhelmingly moving forward to the mainstream of creative future.